MATT SWIM.
Advertising Student at University of Colorado.
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What I'm all about.
ABOUT ME.
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I'm 22 years-old and soon-to-be fresh out of college with a degree in advertising from CU Boulder. I'm a gym rat, video game lover, who thinks that yes, pineapple belongs on pizza. I grew up in Golden, CO and learned at a very young age from my dad, the importance and value of hard work. After coming to school unsure of what I wanted to do, I took my first advertising class and immediately found my passion. After taking a class on account management my junior year, I knew that working with creatives and clients was the job for me. Three years later and I'm now looking for a chance to make my mark on the advertising industry.
Where I learned what I learned.
EDUCATIONAL EXPERIENCE
Somewhere between all the countless group projects, lectures, all-nighters, client briefings, brainstorms, and endless powerpoint decks I found my love for advertising.
UNIVERSITY OF COLORADO BOULDER
2013-2017
Bachelors of Science - Advertising
What I've been doing.
PROJECT SHOWCASE
CU HEALTH PROMOTION: AD CAMPAIGN
Advertising Campaigns - January 2017 - Present
Currently working with the CU Health Promotion department to reduce the student reliance on alcohol as a way to solve problems and remove the "shame" associated with talking about personal problems.
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Link to Video:
BOOM ALGAE: BRAND AWARENESS
Sustainable Brand Practices - Dec 2016
Worked with local startup company, Boom Algae in generating brand awareness for their emerging company. Developed a social media, blog and SEO strategy.
CU WOMEN'S BASKETBALL: PROMOTION
Research Methods - August 2016 - December 2016
Worked with CU Women's marketing department with the task of increasing student attendance at home games. Conducted and analyzed data from surveys, focus groups and interviews. From that data, developed new incentive and social media promotional marketing techniques which were later adapted into next seasons marketing plan by client.
PROFESSIONAL HISTORY
My Roles & Responsibilities
MARKETING INTERN, ELEVATIONS CREDIT UNION
My time with Elevations was spent managing and creating content for social media platforms, analyzing monthly social media metric reports, writing press releases and working with CU New Student Rush team to increase student engagement with Elevations.
EXPERIENCE AND SKILLS LEARNED
While my internship taught me a multitude of different things, most importantly it gave me perspective into how clients think and operate as well as how they interact with creative agencies.
Skills Gained:
- Coffee RetrievalÂ
- Social Media Strategies/ Content Creation
- Data Analysis
- Marketing Strategies
- Client and Agency Meetings
- Client Perspective
SO WHY ME?
What can I bring to the table?
While my work experience is limited, my work ethic is not. I guarantee that if given the opportunity to work for your organization, my ability to learn quickly, work and communicate extremely effectively with a team and work my ass off will make me an incredible asset to your team.
CONTACT ME
Give me a call or send me an email and I'll get back to you as soon as possible.
2360 South St, Apt 2
720-998-6986